MOTORSPORT

Anything happens in Grand Prix racing, and it usually does.

Murray Walker


Major Pain Points

• Preparing graphics for many participants
• A lot of unused sports data
• Fans want to feel closer to the race


Challenge

• Making use of the data available
• Connecting with existing graphics systems
• Making sure sports journalists find the information they are looking for


Approach

• Using only the data that is useful in creating highlights and graphics
• Improve users' productivity with a great search experience
• Automate the graphics creation process


Results

• faster publishing on social media
• faster graphics creation process
• stories are easier to tell


Benefits

Motorsports gets your heart racing. The pacing of sports production in this area needs to be fast. Therefore the YEPCO system is leaving out what is unnecessary and is focused on what is beneficial, and in the end adds what is essentially your style of telling the story.

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